糖心原创 Dede Suleman
Email: etik.eds@bsi.ac.id
Affiliates: Universitas Bina Sarana Informatika,
| Papers | 2 | Cites/Paper | 1.00 | Cites/Author/Year | 0.22 |
| Potential Citations | 2 | Cites/Author | 0.22 | h-index | 1 |
| Year(s) | 1 | Papers/Author | 0.22 | g-index | 1 |
| Cites/Year | 2.00 | Authors/Papers | 4.50 | hI,annual | 0.67 |
Article List
Exploring The Role of Emotional Triggers and Advertising Authenticity on Purchase Intention Through Short Video Marketing in Indonesia
Styaningrum, Etik Dwi | Suleman, Dede | Haryati, Raden Ati | Wianti, Wiwin | Sofyanty, Devy
Discipline: Education
Scroll, Click, Buy: The Influence of Digital Marketing, Engagement, and Brand Awareness on Gen Z Indonesia's Purchase Intentions
Hakim, Lukman | Suleman, Dede | Zuniarti, Ida | Puspasari, Aprilia | Joesah, Nurzalinar
Discipline: Education